Aktiv Kapital is an international organization operating in 11 countries where it brings significant experience, expertise and leadership to the debt marketplace. AK Canada is the top debt buyer in Canada. We purchase portfolios from a wide range of top lending organizations and recover these non-performing loans with a variety of tactics and  approaches. We follow a unique client focused value proposition to ensure payment solutions are created to meet the needs of both client and Aktiv Kapital. We ensure the experience of all account owners is professional and flexible.

In addition to a competitive salary and bonus plan, Aktiv Kapital offers its employees a comprehensive benefits package, tuition reimbursement and provides an environment where success is  expected and rewarded. We are currently looking for a Manager of Marketing, Communications & Sales Training to join our Marketing team. In this challenging role the incumbant will be responsible for Direct Mail, Branding, Communications as well as inside sales training to our collections floor. 

Job Description: Manager of Marketing, Communications & Sales Training

Department: Marketing, Communications & Sales Training

Position Summary:

As the Manager of Marketing, Communications & Sales Training, the individual will be involved in the planning and implementation of all Marketing, Communications and Sales Training strategies. This includes responsibility for developing Aktiv Kapital Canada’s brand strategy and assuring both the brand and value proposition of the company is implemented and understood by all stakeholders. In addition, the individual will work closely with the Management Team to develop, implement, and communicate the strategic vision & goals of the organization. Also, as the primary resource for sales training you will be responsible for the design, development and implementation of a comprehensive annual sales training plan that supports the collections objectives of the organization. You will be the subject matter expert for enhancing, leading and delivering of sales training to the collections floor. Ongoing you will monitor the effectiveness of sales training techniques and the suitability of the training programs. The individual will develop & manage budgets for all areas of responsibility.

Duties and Responsibilities: Marketing and Communications

• Responsible for Marketing  Coordinator including employee performance evaluations, corrective actions and development
• Develop and manage Marketing, Brand and Communication strategic plans that ensure consistency with the corporate plan,  increase brand recognition and  increase market share

·         Lead development, implementation and analysis of Direct Mail Marketing strategy for organization

·         Ensure all company outputs, experiences and business lines align to the Aktiv Kapital Brand and strategic vision of the organization

·         Collaborate with Operations and Business Analysis Teams to incorporate Marketing theories into inventory treatment strategies and segmentations

• Identify and evaluate new marketing and brand awareness opportunities as they arise both within industry and local communities. This includes trade show attendance, targeted partner entertainment, advertising, press releases, etc.
• Develop and manage a Charitable Giving Strategy. This function includes assessment of current programs, development of centralized budget and ensuring social investments align with brand positioning of organization
• Oversee the research, development and maintenance of corporate marketing collateral including brochures, presentations, intranet, web content and corporate communications
• Manage all aspects of marketing campaigns including direction, creativity, copy and campaign components
• Responsible for all Workflow, Immediate and  Manual letter: content, change maintenance process, rules document, drop record coding, introduction of new letters and process improvement to support operational goals
• Develop strong working relationships with all key vendor marketing contacts including ownership of external direct mail vendor relationship
• Develop and manage revenue generating contests for Operations
• Manage and direct all internal communications and communication channels. This includes: AK News, Intranet, flat screens, company presentations, etc.
• Act as Communications Coordinator for Group Business Reviews and Board  Meetings
• Develop the budget/plan and maximize returns for the budgets in all areas of responsibility.

Sales Training

• Ensures the Collections Officers have the ability to overcome objections, and teach consultative selling techniques in order for clients to settle their debts
• Conducts company training programs for all skill levels, including basic sales skills, as well as advanced sales techniques for the collections floor
• Plans, conducts, formulates and implements a comprehensive training program for the collections staff
• The training components will be targeted toward new hires and present collections staff who may need one-on-one assistance or refresher training
• Facilitates role playing, and also other types of discussion and conducts participatory seminars for refresher training
• Monitors the effectiveness of sales training techniques and the suitability of training programs

Education/Experience Required:

• Degree or Diploma in Marketing and 2+ years of work experience preferred
• 1+ years Managing direct reports
• Experience in training sales techniques to a team of inside sales professionals
• Must also possess good leadership and should be able to motivate, teach and inspire the collections staff
• Must have at least 2+ years of experience in sales
• Should specialize in sales and marketing.
• Advanced Computer Skills (MS Office, spreadsheet applications, word-processing, graphics, desktop publishing, etc)
• Proven success in deploying marketing strategies
• Previous experience in direct (mail) marketing and website development
• Strong Project Management skills, analytical skills and business acumen
• Excellent strategic visioning skills aligned with practical hands-on approach
• Experience in Marketing, brand positioning, direct mail creation and management, creative direction and trade event production is necessary in this role
• Account Receivable Management experience an asset.

Additional Skills Required:

• Excellent interpersonal skills and leadership skills with proven ability to build good and productive business relationships
• Upbeat attitude with excellent  communication and presentation skills
• Superior ability to work independently with strong organizational and time management skills
• Ability to multi task in a fast paced environment and work within tight deadlines

Directly Reporting To:  Country Manager (President)

Direct Reports:  Marketing Assistant

Key Interfaces:

• Operations Management
• Corporate / Group Operations, Marketing & Communications
• External Vendors
• Functional Leaders

Application Process: Please submit current resume and cover letter to humanresources@aktivkapital.ca or fax to (519) 432-5992 by Wednesday, September 22 2010

We Are An Equal Opportunity Employer!