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Email Marketing Specialist

by Talentcor

Location: London, Ontario
Date Posted: Sep 11, 2017
Talentcor
Talentcor

Job Description

Talentcor London is recruiting an Email Marketing Specialist for our client, a London based multi-national organization considered a leader in the manufacturing sector.  This position is a 12 month contract with the opportunity for extension.

 

The successful candidate will join a vibrant Marketing Technology team. You will be working as part of this growing team that is challenged to redefine and evolve the digital relationship with customers.  You will coach internal and external stakeholders on how best to develop and execute campaigns within the marketing automation system to help drive lead generation and ongoing customer communications.

 

Responsibilities Include

  • Create, execute and oversee multiple email marketing campaigns for marketing teams within the automation tool
  • Collaborate with various marketing teams to convert requirements into End-to-End automated campaigns across all marketing channels
  • Design, layout and curate content for email marketing including coding email templates, forms and landing pages, using HTML and CSS as needed
  • Manage campaign lists, ensure data quality and understand flow to and from our systems
  • Routinely analyze and report on key performance metrics, making recommendations to drive conversions, minimize email opt-outs and enhance content
  • Work closely with web and digital content teams to drive awareness and traffic on our digital properties
  • Manage Canadian marketing subscription data as per CASL policies and keep up-to-date on email best practices


Education:

 

University Degree in Computer Science, Math, Statistics, Economics or Business

 

 

Preferred Qualifications:

  • Experience working with Marketing Automation and CRM applications (preferably Eloqua and Salesforce)
  • Team player with experience working with technology, marketing, and creative staff in a fast-paced, agile environment
  • Solid communication, critical thinking, problem solving, and attention to detail
  • Knowledge of email best practices including measuring digital behavior and performance
  • Knowledge of B2B marketing innovation and market trends
  • Ability to manage multiple projects, tasks and operate with cross functional teams
  • Experience with HTML, CSS, JavaScript is a plus

 

If you are interested in being considered for this opportunity, please forward your resume by e-mail to Tina Chimbos at tchimbos@talentcor.com

Talentcor would like to thank everyone for their interest; however, only the most qualified candidates will be contacted.   

Accommodations for job applicants with disabilities will be provided upon request during the recruitment, assessment, selection and placement process. 

We encourage you to visit our website www.talentcor.com regularly to stay up-to-date on new career opportunities. 

 

Talentcor